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Why You Need a Customer Mission Statement if You Want a Successful Organization

17/07/2024/

Traditional mission statements focus on the company, not the customer. To create a more customer-centric organization, start with changing your mission statement by giving it an external focus. Earlier this year, I attended a national marketing conference, where a bevy of speakers discussed methods for more effectively connecting, engaging and communicating…

How Digital Transformation Is Transforming The Demand For Talent

16/07/2024/

Last week I had the pleasure of sitting down with Gene Chao, a technology executive who’s been on the frontline of digital transformation for the past 30 years and who is now leading a new initiative with me on digital transformation and talent. We talked about what’s changing inside companies,…

OpenAI Introduces ChatGPT Edu, Revolutionizing Higher Education

15/07/2024/

Summary: ChatGPT Edu, powered by GPT-4o, is designed for universities to responsibly integrate AI into academic and campus operations. This advanced AI tool supports text and vision reasoning, data analysis, and offers enterprise-level security. Successful applications at institutions like Columbia University and Wharton School highlight its potential. ChatGPT Edu aims to…

How Much Do Our Thoughts Shape Our Health?

12/07/2024/

The way we think about time, aging and sickness may influence our health, behavior and general well-being in surprising ways. Time heals all wounds, as the saying goes. But any medical professional can tell you that the hours required for recovery after an injury can vary widely. A person’s age,…

5 Traps to Avoid as You Gain Power as a Leader

11/07/2024/

Summary.   As you transition to a leadership role, your relationship to power changes: You gain more of it, and people start acting differently around you due to your authority. How can you avoid the hidden traps of gaining power, which shapes you in ways you may not realize? The authors outline…

Master the Art of Asynchronous Communication

10/07/2024/

Summary. With the rise of remote and hybrid work, the number of employees collaborating across time zones is growing. If you accept a position on a global team, particularly in a hybrid or fully remote environment, you should not expect to work the same hours as all of your peers. As…

Communicating Your Skills On The Job Hunt: Four Ways To Stand Out

09/07/2024/

Right now, the job market is a scary place for many. Fewer people are leaving their roles, and some employees are suddenly in the job market because of layoffs. Four Ways To Stand Out Challenging economic conditions are causing many employers to push back hiring plans. The silver lining is…

Why Entrepreneurship Is So Hard

05/07/2024/

Summary.   There are no simple rules or a checklist that can ensure your success as an entrepreneur. It’s tough to capture the nuances of running a business. But here are some tips from the founder of Le15: Click here to view original web page at www.hbr.org

How to Pick the Best Name for Your Company

04/07/2024/

If you’re about to start a company or launch a product, you might be feeling pretty intimidated by the prospect of having to name it. Here are some guidelines to consider when creating or evaluating potential names for your brand or business. Click here to view original web page at www.hbr.org

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